Now Representing: PRIVATE WHITE V.C.

Now Representing: Private White V.C. 

We’re delighted to announce our appointment to handle PR & Communications for Private White V.C., supporting a very special upcoming AW24 Seasonal Project. 

Private White V.C. is a heritage luxury menswear brand with British military provenance, all manufactured in its very own factory nestled in the heart of Manchester. Named after its original founder, Private Jack White was a true English gentleman and WWI military hero.

The business, now owned and managed by his great grandchildren (and helmed by current CEO James Eden) proudly utilises the finest British materials and craftsmanship, sourcing fabrics from local mills and employing traditional manual production techniques.

With meticulous attention to detail, emphasis on high quality local materials and a classic aesthetic, Private White V.C. is a brand for the modern gentleman who demands integrity, style and durability from his clothing. Every garment is handcrafted in the last remaining clothing factory in the world’s first industrial city.

Over the years Private White V.C. has made garments for Kings and Queens, for Presidents, Prime Ministers, for rock stars, musicians, sporting greats and Hollywood icons. 

privatewhitevc@b-theagency.com 

www.privatewhitevc.com