JOB TITLE: Senior Account Executive – Influencer Marketing
LOCATION: London (hybrid working – 3 days in office, 2 days from home)
ABOUT US:
This is Summer. : The influencer marketing & talent management agency
We connect emerging and established brands with the right influencers and talent, on the right platforms, to reach the right audiences, with impactful, culturally relevant content that drives conversation, consideration, and conversion.
We connect talent with the right partners, nurturing their personal brand so they can supercharge and monetise their influence.
OUR ETHOS. Optimistic, energetic, adventurous, and entertaining – we believe that influencer marketing should feel good – for the brand, the creators AND the consumer.
OUR LEGACY. Born in 2016, we’re an original in the influencer space. We’ve successfully ridden shifting algorithms, new platforms and evolving regulations, helping our brand and talent partners not only navigate but get-ahead of the ever-changing landscape.
INTEGRATED. We’re proud to work alongside our expert sister agencies, b. the agency and BEING, to deliver truly holistic communications solutions with integrated global network, grassroots relationships and social-first strategic and production capability.
ABOUT THE ROLE:
Our brand team is on the hunt for a NEW Senior Account Executive to play a pivotal role in creating dynamic, engaging and results-driven influencer marketing campaigns for clients that span the sectors of FMCG, beauty, fashion, wellness and beyond.
Here’s more info on what you’ll be doing…
- Campaign Strategy & Planning
- Collaborate with the team on creative campaign development, bringing fresh ideas and cultural insight
- Build smart influencer strategies that align with brand goals and platform behaviours
- Influencer Casting & Activation
- Identify and vet talent that aligns with campaign objectives, using data and instinct in equal measure
- Lead outreach and negotiations, securing talent and managing deliverables through to go-live
- Briefing & Content Oversight
- Write clear and inspiring influencer briefs
- Review content to ensure it aligns with the brief and brand messaging
- Product Send-Outs & Gifting
- Manage seeding logistics and develop creative gifting ideas to drive organic social coverage
- Client Management
- Support in client comms, both written and in meetings, providing updates and trusted guidance
- Help build strong, consultative relationships that keep clients coming back
- Events & Experiences
- Assist with planning and delivery of influencer events that spark social buzz and brand affinity
- Reporting & Insights
- Track campaign results, analyse performance, and produce reports with clear takeaways and recommendations
- Share best-in-class examples and cultural trends with the wider team
- New Business & Agency Marketing
- Support pitch development and help bring ideas to life for prospective clients
- Assist with agency social content and marketing activity to raise our profile
- Team Support & Development
- Mentor junior team members and collaborate across functions to deliver strong integrated work
- Manage and onboard work experience placements, ensuring they feel supported and involved
- Contribute to improving processes that make campaigns run more efficiently
ABOUT YOU:
- Summer by name, summer by nature – as our name suggests, we love people who are positive, optimistic, memorable and have that infectious energy. You’ll be buzzing with insights, ideas and be obsessed with influencer marketing. If your screen time on social is off the charts, then we’re with you!
- Culturally aware – You know who to watch on social and brands doing influencer marketing well and can bring these insights to the team. You know what’s trending and love discovering the next big thing in the world of social media
- Enjoy new ways of working and evolving – we want to stay ahead and believe that switching things up and always looking to grow is vital. You’ll want to help us evolve in the right direction
- Experience in influencer marketing – we are looking for someone who’s got solid experience within the industry. We would like you to have at least 2-3 years’ experience within the space. You could be an Account Executive looking to step up or an established Senior Account Executive wanting more variety and to grow. Salary will flex depending on experience
TO APPLY:
If you are interested in this role, please send your CV and a short note on email explaining why you think you could be a good fit to: mischa@thisissummer.co
