05.06.25
News
Independent and female-owned communications agencies, b. the agency and Michele Marie PR, have announced a strategic transatlantic partnership, uniting and strengthening their agency offerings across the UK, Ireland and North America.
Having worked in close alignment for over a decade, the two agencies are now formalising their relationship in response to growing demand for streamlined, cross-market communications.
With combined offices and showrooms in London, Dublin, New York and Los Angeles, the partnership provides brands with a streamlined approach across markets, combining regional expertise with the agility and creative independence of two distinct agencies working in synergy. Services include; Press Office, VIP Placement, Influencer and Content Marketing, Eventing, Talent Procurement and Social First Content Production.
“This partnership formalises over 10 years of collaboration, shared values and standout joint-venture work,” said Sally-Anne Stevens, Founder & CEO, b. the agency. “In a landscape where integration and cultural fluency matter more than ever, this partnership gives our clients the clarity and consistency they need to succeed across both sides of the Atlantic.”
Sara Andréasson, Co-Founder of Michele Marie PR, added: “This partnership allows us to provide clients with seamless access to local expertise in both the UK and US markets – whether they’re planning a London Fashion Week launch or a West Coast influencer campaign.”
Both agencies will continue to operate independently, however, clients will benefit from a fully integrated offering, including joint account servicing for brands operating across multiple territories, access to showrooms, press day support and talent activations in all three territories and aligned campaign planning. The partnership will also offer regular trend, influencer and media insight sharing to support locally informed strategy across both regions.
Together, b. the agency and Michele Marie PR will combine their deep-rooted local networks with a unified vision of what modern, cross-cultural communications can achieve – offering brands strategic clarity, cultural relevance, and consistent impact across both sides of the Atlantic.
Looking to launch a global campaign? Tell us all about it: hello@b-theagency.com
