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Katie Loxton

The art of personalisation
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Brand fame for luxury fashion & jewellery brand

We captured the core brand values of accessible luxury, empowerment, and timeless style by using a blend of tactics including events, partnerships, earned media, seasonal mailers, media activations, and influencer marketing to create a high-impact strategy.

For the AW24 & SS24 collections we achieved:

  • 770M+ total reach
  • 450+ social hits
  • 280+ media & press hits
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Entering a new category: Jewellery launch

We invited 22 press and influencers to a fully immersive launch event to showcase the brand-new jewellery collection.

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The House of Katie Loxton

We invited press, stylists, influencers, and KL icons for the ultimate immersive townhouse takeover. With 205 pieces of social coverage from the event, press & broadcast guests included ITV-GMB, Stylist & Eliza.

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