B Public Relations invited and secured the attendance of over 60 key press and bloggers to the Sarah Jessica Parker Lovely Sheer fragrance launch. Held in a white, airy, open gallery, the venue was lavished with an array of pink florals.
Guests were greeted by the B team upon arrival and offered a selection of refreshments including Rose Lemonade, fresh strawberry smoothies, pastries, fruit and canapes themed around the fragrance including gluten free orange and sesame cakes and floral bites.
LOVELY SHEER by Sarah Jessica Parker.
Developed with perfumers Clement Gavarry and LaurentLe Guernec; LOVELY SHEER greets the senses with a soft burst of lavish Orange Flower Blossoms, glazed with the splendour of ripe Mandarins and tantalising Bergamot. Its bright composition is followed by a whisper of fresh Gardenia Water, aromatic Pink Peppercorn and a splash of Blonde Woods, to reveal an opulent veil of Musk laced with an elegant infusion of Vetiver and Amber Crystals.
The LOVELY SHEER flacon, designed exclusively by Sarah Jessica Parker, is reflective of the scent’s soft sensuality, simplicity and femininity. Its smooth shape and frosted design, finished withsubtle silver and soft blush accents, echo the nature of the fragrance’s light and airy scent.
With just one spritz, immerse yourself within the simplistic beauty and allure of Sarah Jessica Parker’s world; her craft; her vision.
This spring, a new expression of loveliness is born with LOVELY SHEER.
Top Notes – Moroccan Orange Flower Absolute, Mandarin and Bergamot Sicily
Middle Notes – Gardenia Water, Pink Peppercorns and Blonde Wood
Bottom Notes – Musk, Haiti Vetiver and Amber Crystals
Lovely Sheer is available nationwide for £48.00 at Superdrug.close