Seraphine opened their first flagship boutique on Kensington High Street in 2002 providing stylish, high quality maternity fashion. The quickly became the go-to brand for trendy mums-to-be seeking beautiful maternity clothes. Séraphine’s award-winning collection has earned the brand an enviable following of fashion influencers, including royals: Kate Middleton, Zara Phillips, Princess Madeleine of Sweden and A-list celebrities such as Mila Kunis, Gwen Stefani, Kate Winslet, Halle Berry, Angelina Jolie, Claudia Schiffer, Jessica Alba and many more.